6 July 2020
Seems ANMF (SA Branch) members are keen consumers of online, non-paywalled newspaper The New Daily, which attracts more than 4.2 million readers per month.
15,300 New Daily subscribers recently undertook a reader survey in May, 156 of them from the ANMF (SA Branch).
Some key points from our members responses:
- 99.34% Agree The New Daily is a valuable source of news
- 93.04% Read The New Daily at least once a day
- 96.13% Access The New Daily from their email
- 94.81% Say they trust The New Daily95.48% Consider The New Daily to be a high-quality publication
The New Daily, owned by Industry Super Holdings, says one of its main objectives is to improve the financial literacy of its subscribers. Below are some key points from ANMF (SA Branch) members who read the finance section:
- 27.74% Say they read the finance section the most
- 27.74% Always or often read superannuation stories
- 31.17% Always or often read articles covering economics
Finally, 68.18% of ANMF (SA Branch) subscribers believe that reading The New Daily improves their understanding of financial literacy/issues.